Monday, July 09, 2012

Carnival of the Mobilists #277

Carnival of Venice 2010 

Yes, it’s come around again and I’m this week’s curator of the Carnival of the Mobilists and what a week it has been. Plenty going on in the world of Nokia and RIM. Innovation is being supported with various awards and accelerator programs. And mobile is still most definitely big news. So here’s my round-up.

Awards and other Programs for Mobile Entrepreneurs

Trophies

The Annual Effective Mobile Marketing Awards are open for entries until 10 August. There are 20 categories and they are free to enter and are global. Disclaimer, I’m a judge and I co-hosted the awards last year.

The 9th Annual Meffys are open for entries until 19 July. Just a few days to go so don’t delay. These are global awards with special categories and prices for start-ups. More details here. Disclaimer, I’m a judge.

Russell Buckley tells us about UK accelerator programme, Springboard, why he supports it (including investing in it) and what the opportunities are for mobile entrepreneurs this year with the very first mobile-focussed accelerator. Closing date to apply is 22 July so not long to go.

QPrize is now open for entries too. This is Qualcomm Ventures seed investment competition. I don’t know much about it yet (I’m doing a bit more research into it), but just highlighting it for reference.

Handset Wars

Marines engaged in a six-hour firefight

Goodness me, watching the demise of Nokia and now RIM is not a pleasant experience. The chatter about both is endless at the moment. How to you make head or tail of it? Are both dead in the water? Will we see them fight back? Will they be bought, die or rise from their ashes like a phoenix? …

Tomi Ahonen thinks Stephen Elop is the worst CEO of all time. With Nokia’s share price at an all time low of $1.92 at the time of writing, Elop and the Nokia board certainly have some serious questions to answer. This one isn’t so much as a blog post as an essay so don’t expect a quick read. Grab a cuppa and set aside some time to read this one and take in the comments too. I have friends at Nokia. I have friends who have been made redundant from Nokia. I have a drawer full of beloved Nokia phones. I like Windows Phone too. I don’t want to see Nokia die but there’s no denying they are in deep, deep trouble.

And then there’s RIM. Another one who has been in the wars lately. Delaying the BB10 launch is a bit of a nightmare. There were 5,000 enthusiastic developers who went home from BlackBerry World in Orlando and many hundreds, if not thousands returning home from various BB10Jam meet-ups globally with their prototype devices and told their friends and family they were excited about the upcoming launch of BB10 for Christmas. BlackBerry hasn’t just let down their developer community, they’ve let down their loyal customers who are desperate for an upgrade if they haven’t jumped ship already to Android or iOS. There are three articles of note I’d like to point you to on this one. First is untether.tv’s post which takes a look at the numbers and thinks RIM needs to focus on saving the company, Terence Eden ponders how to solve a problem like BlackBerry and Michael Selvidge thinks RIM can be saved in three easy steps. What do you think?

Then there’s the story of Maemo from Randall Arnold. Do any of you remember that OS? I do. I had a Nokia 770 and if I remember rightly, Rovio of Angry Birds fame was developing games on that platform. Is there hope for Maemo to come out smiling out of the Nokia warzone?

Mobile Marketing, Advertising and Commerce

Allih Phone Accessories

For the first year at Cannes Lions, there was a section for mobile. Finally, advertising agencies are catching up with their clients and taking notice of mobile as an integral part of any marketing campaign. This is a major step forward. Hey, I may even be tempted to take a trip to Cannes next year to check it all out. In the meantime, Andy Favell from MobiThinking has done a very comprehensive round-up of the winning entries (including their videos and case studies) and also the stats behind the awards. Both make for a good read. Again, this is something worth setting aside some time for but if you’re in the mobile marketing game, this one is for you.

Global Mobile Commerce: Removing Payment Friction & Boosting Customer Engagement by Diarmuid Mallon is a guest post on Mobile Groove and is the first of a series of articles which will form part of the Mobile Commerce Guide 2012. Common sense tells us that by making it easier for customers to buy they will buy more. You wouldn’t have a front door to a shop that took five minutes to open so why would you make the payment options overly complicated? It’s very, very easy to click away from a purchase.

Mobile Apps and Games

stu dredge

Here are a couple of good articles that should get app developers thinking and help then on their way to making more money for them and their clients. First up is a piece from CodeNgo which looks at the opportunity of making sure your app is available in different languages. The stats make sense to me. Next is one from the mainstream Techcrunch, but it was a good one so I’ve included it: 8 Ways Mobile Developers can Make the Most Money on Apps. Sensible advice indeed.

Missed out on Google I/O? Never fear, Tom Hume was there and he’s got some thoughts about the new Google Nexus tablet and the role it will have. A game changer? Maybe… have a read.

Mobile Games has been a hot topic recently around Technokitten Towers, not least, because I was helping the Mobile Monday Shoreditch team get set up and their first event was the A to Z of Mobile Gaming. You can read a round-up of the evening here and it includes links to video vox pops from the night too. We also enjoyed some AR gaming on the night and playing games on BlackBerry Playbooks. Well, MobyAffiliate has gone the extra mile and taken a comprehensive look at the companies in the mobile and social gaming space and written it all up for you to create a guide to the sector ‘The World’s Top Mobile Social Games Developers, Publishers and Platforms’.

Further Food for Thought

PSU Food For Thought Gallery Thu April 12, 2012 81

A couple of podcasts you might be interested in having a listen to or watch are the Disruptive Social Care Podcast where I was a guest last week and talked about the role of mobile in healthcare and the importance of making websites and services accessible on mobile and accessible to those with disabilities or impairments amongst other things with Shirley Ayres and Stuart Arnott.  Then there’s this one from Hashbang TV where Elizabeth Varley tells the TechHub story. OK, the latter isn’t mobile specific, but it’s still relevant inasmuch as it’s the story of an entrepreneur focussed on supporting tech start-ups. And both podcasts are about disruption in some shape or form.

And finally, some food for thought from Antoine RJ Wright. Were Mobile Phones the Wrong Turn? Antoine ponders if we haven’t missed the point with mobile technology and that perhaps it needs a rethink as we’re asking devices (read battery life and bandwidth) to do more than it can really deal with.

Post of the Week

My post of the week has to go to Andy Favell for such a comprehensive round-up of the Cannes Mobile Lions. It’s in my sweet spot of mobile marketing and it’s great to see it entering the mainstream in this way and it’s great to get up close and personal to such a variety of case studies. What’s your post of the week?

Next week

Next week’s Carnival will be hosted by Martin Wilson of Indigo 102. And you can also support the Carnival of the Mobilists by liking us on Facebook, following us on Twitter or sharing this post.

All photos sourced from Flickr and used under Creative Commons Licence.

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